Wednesday, May 23, 2012

Four Types of Mobile Apps

I like this blog post by Chris Dixon that talks about the four kinds of mobile apps: Time wasters, core utilities, episodic utilities, and notification-driven apps. I think these four relatively narrow definitions cover about close to 100% of what people actually do with their phones.

Phone makers often talk about how with today's technology, you have a supercomputer in your pocket. Yet no one wants a supercomputer in their pocket - none of the app categories require large-scale processing. The games that need fancy 3D graphics are often not that popular - they take too long to load and are too complex for the small screen.

It's the simple, vertical apps that solve well-defined immediate problems that work best.

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